15-Step CRE Marketing Strategy to Grow Your Real Estate Business

CRE marketing strategy

So you have a winning commercial real estate business strategy, but you are failing to market your business to your target audience? You need to get ahead of the competition and build your brand awareness with the perfect CRE marketing strategy which is unique, promotes your business objectives, and engages your potential clients for the… Continue reading 15-Step CRE Marketing Strategy to Grow Your Real Estate Business

11 Sure-fire Real Estate Lead Generation Ideas for 2022

real estate lead generation

Do you know that over 60% of real estate agents spend the majority of their day finding new leads? Are you also facing a hard time generating leads for your real estate business? If yes, Lilypads will help you simplify your real estate lead generation process in 2022 with the latest tips and tricks. How… Continue reading 11 Sure-fire Real Estate Lead Generation Ideas for 2022

Pros and cons of investing in industrial property

Are you looking to invest in industrial property and expand your portfolio in 2022? If yes, then you may be taking the right decision since industrial commercial real estate is flourishing post-pandemic with the rise of eCommerce. Moreover, you can also opt for passive investments and still earn great returns without the hassle of day-to-day… Continue reading Pros and cons of investing in industrial property

Real Estate and AI-How Artificial intelligence is revolutionizing the real estate landscape

Real estate and AI – a pair we didn’t know we needed and we are not complaining. The world is one pandemic wiser and the increased usage of Artificial Intelligence (AI) is paving the way for a smarter future of the real estate industry. As there are rapid innovations in Artificial Intelligence (AI) technology, the… Continue reading Real Estate and AI-How Artificial intelligence is revolutionizing the real estate landscape

Like-kind property definition in a 1031 exchange

When an investor sells a property for a profit, the gain on sale is subject to capital gains taxes. To defer taxes on a capital gain, many investors choose to reinvest their sales proceeds in a new like-kind property in a 1031 Exchange. This article by Lilypads focuses on the like-kind property definition in a… Continue reading Like-kind property definition in a 1031 exchange

Top 10 benefits of a 1031 exchange

Section 1031 exchange is a tax benefit that offers major advantages to real estate investors. This strategy not only helps investors to defer paying capital gains taxes but also scales, optimizes, and diversifies an investment portfolio and increases cash flow among others. This article by Lilypads focuses on the top 10 benefits of a 1031… Continue reading Top 10 benefits of a 1031 exchange

Top 5 benefits of co-investment in commercial real estate

Several real estate co-investment platforms are emerging today that provide large investment opportunities to real estate investors. As these real estate or investment platforms pool funds from investors to invest in real estate, each co-investor earns a fraction of the asset based on their capital contribution and the asset’s overall price. Like any other investment… Continue reading Top 5 benefits of co-investment in commercial real estate

What are some of the Opportunity Zone tax benefits?

The 2017 Tax Cuts and Jobs Act created the Opportunity Zones program to generate long-term investments in low-income neighborhoods. With qualified opportunity zone tax benefits, the federal government aims to encourage investors to take advantage of the investment vehicle and help the disadvantaged census tracts. Here, Lilypads discusses some of the qualified opportunity zones that… Continue reading What are some of the Opportunity Zone tax benefits?

Pros and cons of private equity real estate partnership

With private equity real estate partnerships, passive investors can reap several benefits. These include portfolio diversification, multiple asset flexibility, tax efficiency, risk dispersion, and many others. Therefore, passive investors can enjoy asset management and direct commercial real estate ownership. Let’s discuss the benefits of private equity real estate partnership: 1. Private equity real estate funds… Continue reading Pros and cons of private equity real estate partnership

5 steps of a commercial real estate transaction process

Every commercial real estate investing follows a similar lifecycle. This is known as the commercial real estate transaction process. It is also referred to as a commercial real estate deal process. A Commercial real estate transaction is the process of transferring the rights of commercial property like office space, industrial multifamily rentals or retail, etc,… Continue reading 5 steps of a commercial real estate transaction process